Q&A: Hapag-Lloyd

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Authorship

Jorn Springer, Senior Director Fleet Support Center, Hamburg, Germany

Publication

WHAT DO YOU THINK THE MAJOR ISSUES ARE THAT YOU FACE AS A SHIPPING LINE IN THE CONTEMPORARY AGE?

Container shipping is a pretty challenging industry in which to do business. Currently the entire industry has to face marginal profit contributions and an increasing volatility. Whereas decades ago the volatility went slightly up or down – we today see more and more huge amplitudes which make planning for shipping lines far more difficult and pretty
much unpredictable. In addition to that, further consolidation in the industry is expected and this will inevitably impact alliances and cooperation throughout the few next years. Furthermore, digitalisation and structured use of data will be an enabler for sustainable…

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