French PM Opens CMA CGM Subsidiary’s New HQ

ceva opens

CEVA Logistics, a subsidiary of CMA CGM, has announced the opening of its new global headquarters in Marseille with the help of French Prime Minister Edouard Phillipe.

Philippe was joined by the President of the French Region ‘Sud’, Renaud Muselier and CEVA’s CEO, Nicolas Sartini, as well as Rodolphe Saadé, Chairman and CEO, CMA CGM Group.

According to a statement, following a guided tour of the offices where they met with some of the 170 executives based in the company headquarters, they were shown how digital projects developed by the teams in Marseille will help transform the way CEVA operates.

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Amongst the many digital transformation projects developed in Marseille, Phillipe was shown a digital platform that will display the carbon footprint of customer supply chains by mode of transportation.

The platform, developed in partnership with startups housed in ZEBOX, the incubator created by Saadé, will leverage the efficiency of delivery options in the best interests of customers and the environment. The collaboration with Wing, a young French company, offering new urban logistics solutions for e-Merchants, was also discussed.

The Region ‘Sud’ confirmed its full support of CEVA Logistics by announcing 1.5 million Euros for the digital development of innovative projects aimed at transforming the customer experience.

With its new location in France, CEVA Logistics will bring additional capacities to the country’s economic development.

Locally-based companies will additionally benefit from CEVA’s knowhow and presence across 800 locations worldwide

“Our country does not sufficiently understand the importance of the supply chain, the importance of well-organized flows,” Phillipe said.

“I think we must defend this sector which represents a lot of jobs, strategic and economic issues, especially for a city and a port like Marseille. Intelligence in logistics is at the heart of tomorrow’s economic development.”

During the event, Sartini said: “It’s an honor to welcome the Prime Minister and have him officially open our new global headquarters.

“These offices are at the heart of everything we are doing and the teams based here play a pivotal role in CEVA’s future.  We are delighted to have been able to showcase some of the new technology projects being developed that will fundamentally change how we operate.

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