Countdown to IWD19 Day 4: Digital Shipping


This week we have been counting down to International Women’s Day 2019 (IWD19) by profiling some of the leading women in maritime and technology.

Our series has so far explored the innovative and valuable work of Nicola Clay, Royal Haskoning, Dr Eva Savelsberg, INFORM, and Nadia Hewett, the World Economic Forum.

Today, with less than 24 hours to go until IWD19, we are profiling Inna Kuznetsova, the former Chief Operating Officer of INTTRA, the biggest ocean shipping network in the world.

In ‘Edition 73: The Automation, Training and Simulation’, Kuznetsova wrote ‘Blueprint 2032’, a technical paper which looked at how technology has transformed ocean container shipping.

Read Inna Kuznetsova’s ‘Blueprint 2032’ technical paper here

In the paper, Kuznetsova describes as a “competitive necessary” and that the trend towards greater technological innovation will continue uninterrupted for the next 15 years, which create new opportunities and challenges for the industry.

Because of ever-increasing technological innovation, Kuznetsova predicted, ocean shipping will become increasingly interconnected, a phenomenon which will accelerate trade and business.



Part of this will see the industry rapidly increase the use of networks, communication standards and interconnectivity, which will increase collaboration across the supply chain.

Kuznetsova reiterated this view in October 2018 during an exclusive Q&A with us after INTTRA was acquired by supply chain network E2open.

She said the maritime industry will see “much more connectivity between a variety of data sources” and that previous predictions of greater digitalization were “coming true as we speak.”

To find out more about how digitalization is reshaping the ocean supply chain, read Kuznetsova’s ‘Blueprint 2032’ technical paper in the link above.

Make sure to come back tomorrow when we will be marking IWD19 by continuing to explore how women are leading the way in maritime innovation. 

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