Managing Global Supply Chains and Logistics: The Role of Supply Chain Structure



Rob Zuidwijk, Professor of Global Supply Chains and Ports, Rotterdam School of Management, The Netherlands


Supply chain expert and professor Rob Zuidwijk considers the role of smart ports in a wider logistics network.

This paper addresses the fact that global maritime trade and individual shippers’ supply chains are different in scope, in two dimensions.

These differences have already been felt by enforcement agencies, such as Customs, but are progressively hindering leading supply chain companies in achieving their ambitious goals.

Visibility systems, despite the deployment of ever improving technologies, are confronted with the same issues, which can be traced back to supply chain structure.

The recent Gartner study on supply chain excellence shows how premier league global supply chains can “orchestrate a profitable response to demand” and “focus on people and protecting the planet”.  

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