Ports-as-an-App (PaaA)  Innovating Digital Architectures on Smartphone Platforms



Wolfgang, Lehmacher, Thought Leader & Advisor, Geneva, Switzerland


The digitization train has left the station, with 9% of companies now ahead of the curve and reaping the rewards. Advanced ports have experimented with the new possibilities brought about by the Fourth Industrial Revolution, yet now they are entering the next stage of digitization: capturing the potential of platforms and smartphone applications (apps). Platforms are now pulling everything together while apps provide the services through software built upon the architecture. The previous wave of technology startups transformed and disrupted industries by digitizing location, identity, behaviour, and so forth, and the next wave will enhance the digital universe by continuing the work and building software to provide value for the ecosystem.

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