Carrier Transicold kicks off global reseller partner channel

Carrier Transicold introduces reseller partner channel for Lynx and Telematics Solutions

Carrier Transicold has introduced a global reseller partner channel that provides unrivalled distribution of its chilled container telematics products and services.

Carrier Transicold is part of Carrier Global Corporation, a global leader in intelligent climate and energy solutions.

With its new BluEdge Partner Programme, the company will reportedly increase its capacity and distribution reach by establishing a global network through the reseller channel.

The channel will be able to sell, install, and commission the latest telematics technologies, including Carrier’s LynxTM digital platform, which provides end-to-end supply chain visibility, real-time monitoring, actionable insights and analytics, and improved sustainability for the refrigerated container segment.

READ: Carrier Transicold Reducing Carbon

Tan Bor Yow, Senior Channel Manager, BluEdge, Global Container Refrigeration, Carrier Transicold, said: “The launch of our BluEdge Partner Program represents a key milestone in Carrier Transicold’s foray into the refrigerated container aftermarket telematics space.

“We are building a network of reseller partners in each geographical region and training and equipping them with industry-leading remote refrigeration monitoring products to serve this growing segment.”

Carrier’s telematics solutions, including Lynx Fleet hardware, software, and professional services for refrigerated units, will be distributed and resold through the new channel.

READ: ZIM selects ORBCOMM to manage reefer fleet

Furthermore, BluEdge Partners will be appointed to service its customers and potential prospects from shipping lines, static rentals, as well as ports and terminal operators, with Carrier’s telematics solutions.

“Every touchpoint along the cold chain will benefit from Carrier’s telematics offerings, as they will have immediate operational expenditure reductions, enhanced asset visibility and improved safety operating environments,” added Bor Yow.

In July 2023, ZIM Integrated Shipping Services (ZIM) installed over 5,000 units of Carrier Transicold’s Lynx Fleet solution onto 40-foot, high-cube reefer containers on trade routes between the Mediterranean, Africa, Asia and the Americas.

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